Le 4 Casino
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Facing the looming threat of ecommerce giant Amazon’s automated stores, French grocery chain Casino has opened its first cashier-free location in Paris.
The store, called “Le Casino 4,” is located near the Champs-Élysées and promises, according to a press release, to be “a place to eat, relax, and shop, where digital services enhance and simplify the day-to-day shopping experience.”
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“The retail business is now innovation-centric, and this goes beyond mere technology,” said Jean-Charles Naouri, chair and CEO of the Casino Group, in a statement. “In the future, the gap between brick-and-mortar and digital stores will close. Physical and digital distribution channels will not only need to adapt to tastes and trends but also to anticipate them.”
Above: A shopper enters Le Casino 4.
The opening comes as Amazon aggressively expands its own brick-and-mortar efforts through Amazon Go, cashierless stores that use sensors, artificial intelligence, and smartphones to streamline the shopping experience. Some reports have indicated that Amazon may try to open as many as 3,000 Amazon Go stores by 2021.
While there are none in France yet, Casino rival Monoprix has signed a deal to sell groceries through Amazon’s Prime loyalty program in Paris.
Meanwhile, Casino has unveiled its own vision for the future of retail.
The new store has three floors and offers 6,000 products. It’s open 24 hours, seven days a week. And it boasts a selection of organic products, a “smart wine and spirits cellar,” and sample dishes prepared by a chef. There is also a showroom for products from French ecommerce site Cdiscount and a free coworking space.
Outside the store, passersby will see an augmented reality digital display.
In addition to grabbing products onsite, shoppers have the option of ordering home delivery through a digital wall, where they can scan items and schedule delivery.
Above: The new store features image recognition technology and allows shoppers to buy with an App and pay online or at a self-service check-out.
Of course, the main activity is still selecting from among the 6,000 products in the store. Image recognition allows shoppers to make purchases by using the Casino App on their phone and scanning the app at a self-service checkout.
Above: A man holds his smartphone and a Casino App at a self-scanning terminal, which replaces a cashier inside “Le 4 Casino” in Paris.
The company says Le Casino 4 is an experiment, and it plans to give the store at least six months before evaluating its reception.
“This new concept embodies an entirely new mindset based on constant adaptation, with a view to more effectively anticipating and meeting consumer expectations while maintaining close, trusting relationships with the customers who shop at our banners,” Naouri said in his statement.
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Mole Lake is more than just great games and hot casino action. It's your complete entertainment destination! Mole Lake Casino & Lodge is located just seven miles south of beautiful Crandon, Wisconsin, and offers all your favorite slot machines, dining, lounges, and also first class accommodations in our 75 room Lodge, which includes spacious suites, a fitness center, swimming pool and a full service Conference Center. While you're here, be sure to enjoy the many mouthwatering options in our Café Manoomin, and also relax and enjoy our Lounges for your favorite cocktail.
The Sokaogon Chippewa Community and Mole Lake Casino Lodge & Conference Center are pleased to announce the reopening of the casino. Please read below so that you know what to expect if you are planning on visiting us:
• We will be open from 10:00 AM to 10:00 PM Sunday through Thursday, and 10:00 AM to 11:00 PM Friday and Saturday.
•Masks are required.
•We will be checking temperatures at the door.
•We will be operating at a limited capacity to ensure adequate space for social distancing.
•The front atrium entrance will be the only open entrance for guests to use at this time.
•Cafe Manoomin will be open from 11:00 AM to 7:00 PM every day for takeout only.
•Bingo and Table Games will remain closed at this time.
•The Lodge will remain closed at this time.
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We thank you for your understanding and your patronage over the years and we look forward to serving you again.
Le 4 Casino Paris
Sincerely,
Mole Lake Casino Management
